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Webinars

Ipsos.Digital: Transform your questions to data gold

Join passionate MR technology and sampling experts from Ipsos.Digital and Askia to learn how technology, quality and profound expertise combine to produce a Big Bang in DIY market research. The presentation will focus on four...

Catalogue: Webinars 2021
Authors: Ana Maria Tizu, Cecile Carre, Richard Collins
Companies: IPSOS, Askia SAS
May 20, 2021
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Citation

Tizu, Carre and Collins (2021a, May 20). Ipsos.Digital: Transform your questions to data gold. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/ipsos-digital-transform-your-questions-to-data-gold


Research papers

Creating a new playbook

The biggest challenge to the future of qualitative research is that more and more people who do not understand the qualitative paradigm are able to conduct projects, using sophisticated tools, without the knowledge of how to conduct and analyse...

Catalogue: Qualitative 2013: Brilliant Transformations
Author: Ray Poynter
November 20, 2013
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Citation

Poynter, R. (2013a, November 20). Creating a new playbook. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/creating-a-new-playbook-8090


Videos

Creating a new playbook

The biggest challenge to the future of qualitative research is that more and more people who do not understand the qualitative paradigm are able to conduct projects, using sophisticated tools, without the knowledge of how to conduct and analyse...

Catalogue: Qualitative 2013: Brilliant Transformations
Author: Ray Poynter
June 15, 2013
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Citation

Poynter, R. (2013a, June 15). Creating a new playbook. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/creating-a-new-playbook


Research papers

DIY - New life or the death of research?

The use of online websites for 'do it yourself' research has created a lot of debate - even panic - in research media. In fact, there is no actual feedback from clients or agencies to help us understand the changes happening now and determine the...

Catalogue: Congress 2010: The Changing Face Of Market Research
Authors: Lucy Davison, Richard Thornton
Companies: Keen as Mustard Marketing, Cint AB
September 15, 2010
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Citation

Davison and Thornton (2010a, September 15). DIY - New life or the death of research?. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/diy---new-life-or-the-death-of-research-


Research reports

Research report on an investigation of the do-it-yourself market

This research was commissioned in order to provide someindications of the attitudes and directions of customerswithin the DIY market and also to provide some creativeinput in the form of ideas generated by those personsinterviewed.In addition, the...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
September 1, 1975
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Citation

, C. (1975a, September 01). Research report on an investigation of the do-it-yourself market. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/research-report-on-an-investigation-of-the-do-it-yourself-market